Week 7

Animated Style Guide

Below is a short 2 minute film showcasing my production logo, movie logo and brand....enjoy!

Week 5- Production Week

Woo Production Week!
Time for some serious catch up and research!
1. Research vintage movie posters
2. Keep on blogging
3. Think of name for movie & create a static logo
4. Animate production company logo (Tocho)

1. Okay so this is a mood board for the overall look and feel of the movie and its branding. As a group we have decided to do a vintage inspired theme, as it ties in with our story/ documentary!

Movie Posters

I found this and absolutely loved it! The ability to communicate & instantly recognise the brand is amazing! I love the simplicity and style! Although this is not directly associated with my path of branding I would like to try to include this minimal look.

All the posters above are personal work of Graphic Designer,Albert Exergian. 

A collection of interesting vintage style posters I found on the net. Strong yet soft colours (pastels) are used. Photographic and illustrative styles are used. Photographs almost seem illustrative. Straight, clean lines are used in illustrative/ vector works. Colour pallets reflect the era and are predominately made up of browns and earth based tones- blues,greens etc.

Typography- So obviously my poster and DVD pack needs type. I have collected the below typefaces to broaden my knowledge of what typographically was happening at the time (1920s-1950s)

Week 1-The Begining

Advanced Media Integration-
This semester I am to create a movie, A title sequence,A Storyboard, Style sheet& stagergy, create logo's and branding and produce a mocked up promotional pack including a poster and a DVD case for my movie! Oh and did I mention that i have to create the majority of this in a program i've never used before?


The challenge
I have just been randomly placed in a group!
Group work is something that i intially dreed but i am now surrouned by a bunch of funny  talented creatives all with unique skills- two heads are always better than one, well in my case 4 heads are better than one!


We have been given 4 words to mould a theme & inspire us to create a story for our movie!
The 4 magic words are:
- Genre: Documentary
- Philosopher: Merleau Ponty
- Word: Refuse
- Vehicle: Serendipity


hmmm......


Group Members-
Yours Truly 
Ruben
Mary
Myles


Group Name-
Tocho 
Meaning- Native American word meaning 'Mountain Lion'


Things to do- research words, friend request team, sketch up storyboard & create Tocho's logo!


Happy Days! :)